![]() ![]() Zune’s Reception From CriticsĬritics took immediate notice of how Microsoft had missed its opportunity. Unfortunately, in practice, the Zune did not do it better. In other words, Microsoft could have told the world that the iPod might’ve done the high-tech MP3 player first, but the Zune did it better. Still, there’s no denying this significance: If it had been successful, the Zune could have shown Apple that the first to do something doesn’t always mean you’re the best possible version of said thing. Alas, this significant opportunity was not exactly utilized in the best way. Microsoft had the chance to listen to Apple users and implement their wishlists into their own iPod competitor. The iPod had been around for about five years, and many iPod users had their fair share of complaints and wishes for future MP3 players from Apple. While it’s nothing more than a blight on Microsoft’s reputation today, the Zune had real potential upon its first release in 2006. ©”Zune MP3 Player” flickr photo by John Biehler, shared under a Creative Commons (BY) license. The Significance of the Zune Zune digital media products and services were discontinued in 2011. Let’s take a look at the complete history behind Zune’s failure below. Zune failed due to a whole slew of reasons, each one just as much to blame as the others. Why would one fail while the other succeeded? As it turns out, the answer isn’t so simple. While it was undoubtedly one of the most valiant efforts to tap into the iPod’s triumph, the Zune failed regardless.īut why? What’s the real reason the Zune failed so spectacularly? After all, Microsoft is just as big and just as iconic as Apple. Spawned by the enormous success of the iPod, so many different tech companies were desperate to create their own version of Apple’s highly profitable music player. ![]() Today, the MP3 player has pretty much become obsolete as a stand alone device.įor those who don’t remember, it’s hard to truly describe just how massive the MP3 craze was in the 2000s.Perhaps the main reason Zune failed was because it was technologically behind the iPod by a few years.Microsoft’s attempt to compete with Apple’s iPod was the Zune. ![]()
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